What Is Search Engine Optimization

Search Engine Optimization (SEO) is a critical factor in your marketing because it helps potential patients be able to find you online. There are a number of factors and activities that you as a business owner should be doing in order to help your website rank higher in the search engines. Of course the purpose of this article is not to overwhelm you with all the technical stuff, but instead to give you a basic understanding of what search engine optimization is and the role it plays on your medical practice. Watch the video below for some basic information on search engine optimization and what actually goes into helping your website rank better.



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